Mindset Mastery 24 – Lessons In Persistence

Mindset Mastery Ebook By Sean RasmussenI suppose there are lots of words you could use to describe what Napoleon Hill calls definite purpose. A very applicable term would be persistence. Persistence is a key to financial success.

“How many people out there today have stopped just inches away from their goal because of some roadblock, some hurdle? How many people give up on fantastic business ideas because the first bank they approached turned down their loan application? How different would the lives of those people be if, rather than accept defeat first-off, they steeled themselves to rejection, thanked the Bank President for his effort, and instead sought an alternative investment route—Investment Capitalists, private investors, local Community Development programs—the list of possibilities goes on and on.

How often have we heard stories from the entertainment industry about the singer or actor living in near-poverty, packing their bags for home who stayed just one more day, and on that day got the fateful call from the record executive or casting call that catapulted them to stardom, fame, and fortune?

“Before success is found in any person’s life, that person is sure to be faced with more than his or her share of temporary defeat, and quite possibly some failure. When defeat overtakes somebody the easiest and most logical thing to do is to quit. And that is exactly what the majority of people do.”

Temporary Defeat

It’s true. Most people just quit in the face of what seems like hopeless temporary defeat; in fact, most of us are probably guilty of doing just that. The lucky among us learn early and limit the effect failure has on us. Those are the ones who build wealth early in life, but regardless of age, it is never too late to turn your financial life around. Any man or woman can be rich in their lifetime.

I will see you back here Monday and Thursday every week for the continuation of the Mindset Mastery series.

Sean Rasmussen
Success Communicator
SeanRasmussen.com © 2004 – 2008

About Sean Rasmussen

Sean Rasmussen is a passionate blogger and has been a full time internet marketer since 2005. When he's not with his family, or dog Buddy, Sean is usually blogging or doing something related to the internet.


  1. Hi Sean,
    Yes, indeed most people never become aware of how close they come.

    Interestingly, the harder something is to do, the closer you are to actually breaking through to the other side.

    The reason is because our bodies become addicted to our thought processes. When someone is accomodating new thought processes, they have to in fact break the old habitual though processes, and this is what causes the pain, anxiety, fear, doubts and so on.

    Just ask anyone who has tried to kick smoking, drugs etc – if anyone thinks this is different you are wrong – thoughts produce chemicals just like drugs do, and yes your body does become addicted to them if exposed to them enough. Take stock next time you react to something and ask yourself, how often do I react exactly this way? Hmmm something to think about!

    So, the more painful something is, the more fear, doubt and anxiety you are feeling, means the closer you are to breaking a habit and forming a new one, and this is only done through persistance. I liken it to the banners AFL footballers run through before the start of a game.


  2. Thanks Dean. Spot on! Though (some) AFL footballers don’t seem to achieve much by breaking the banner. At least not where I live at the moment 🙂

  3. Dean,
    Thanks for yor post. I have just read it with great interest. I have a lot going on in my life at the moment (not bad stuff just busy and finding the road to wealth challenging) and I’ve noticed my mindset trying to go back to the “I quit” (and similar dis-empowering thoughts) and what you have said now makes sense to me. I’m not finding it easy but I am on the path to wealth if I persist. Those obstacles mean I am making progress toward my goal. No obstacles = no progress/movement/action. These posts and the books I am reading are helping to keep me on track. I value such posts (including Seans of course 🙂 ) and I feel like that banner is within reach.

    Regards, Eileen.

  4. LOL Sean! It’s amazing to think the Eagles won a flag only two years ago isn’t it, and I am perplexed as to a team on paper that the Dockers do have are struggling so much.

    Eileen, I am so glad to hear you are recognizing the patterns going on – just keep going! BTW, I like your web site.


  5. Jazz Salinger says:

    Hi Sean,
    I am naturally persistent and tenacious but sometimes it’s to my detriment. The key is in knowing when you just need to stay focused and hang in there a little longer or when you’re flogging a dead horse.
    I hate giving up on anything that I have started so lots of times I flog a dead horse. Hopefully I will find it easier to make better choices around what to be persistent with rather than continuing to persist with things that just aren’t working.

    • Radek Simcik says:

      Hi Jazz, I do agree with you. We need to know when to move on. Maybe majority of people do it too early. And this is what Sean talks about.

    • That’s right Jazz.

      You gotta recognise those dead horses & flee for them thar hills! Making better choices is the key to success – that’s where it all starts!!!
      .-= Samantha Banfield´s last blog ..Sean Rasmussen and his crazy talk! =-.

      • I take a slightly different approach to the ‘flogging a dead horse’ aspect especially if you have burning desire for the end result. The first point is to recognise that the horse is dead (so you’re not continuing to bark up the wrong tree). Then instead of giving up and heading off completely in another direction recognise why the horse died and look for a solution to avoid the same outcome.

        No offence to Pusstat but there’s more than one was to skin a cat. Persistence is thinking ‘How can I …’

  6. I have read that you have to go through 3 rejections for nearly everything and most people give up after one or two rejections. Which is sad, as I guess very often we are really close to getting it.
    But then I think it is also an indicator of how much we want something, if we are finding ways to realize our wishes anyway or if we just give up.
    But I agree with Jazz, you have to stay open to see if you are maybe flogging a dead horse after all. Then it is time to re-think if there is another way to achieve your goal. And most of the time there is one that we just didn’t see before.
    .-= Renee´s last blog ..Secrets Of The Millionaire Mind by T Harv Eker – Book review =-.

    • Radek Simcik says:

      or maybe we have to re-assess the goal itself… It is sooo hard not to be attached.

    • It’s the ability to fall down 100 times and get 101 times…

      You can substitute that number for any number – I guess the lesson is regardless of how many rejections, fall downs, mental breakdowns, flip outs, psychotic episodes (you get the idea) – you can, if you believe you can get back up each time. Each thing is a lesson – repeat it & you are doomed for all eternity to replay till you “get it”.

      Reminds me of the story of “The Little Soul & The Sun” by Neil-Donald Walsh.
      .-= Samantha Banfield´s last blog ..Sean Rasmussen and his crazy talk! =-.

      • G’day Samantha,
        Your 1st line reminds me of the story of Thomas Edison who invented the incandescent light globe, except he did 999 dud experiments and got it right on the 1000th one. I wonder how accurately the experiments were counted ? Who Cares – he really brightened our lives, didn’t he ? That is absolute persistence.

  7. I totally believe this too – any many can be rich in his or her life but I also think that if you have experienced the blood sweat and tears to get there then the victory is much more satisfying.
    .-= Lisa´s last blog ..Sign Language for Babies =-.

    • Radek Simcik says:

      I do not agree that one has to experience blood sweat and/or tears to get what one wants and feel more satisfied. Wouldn’t be actually the opposite? 🙂 Feel cool when one doesn’t have to do much to achieve what one wants?

      • Tricky question Radek,
        I see in a lot of youngsters at the moment that they don’t really appreciate what they have in form of freedom and material things, as they never really had to fight for anything. They expect to get what ever they want and are disappointed when they don’t get it, but not really satisfied when they get it. Because they expect to get it.
        So I guess it’s good if you have to put a bit of work in to prove that you really want it and are willing to do your part.
        I guess for me it has to do with showing respect for what you want. sorry if it sounds weird 😉
        .-= Renee´s last blog ..The Best Way To Get Motivated =-.

  8. Do you remember that scene from Monty Pythons movie The Holy Grail where the king is trying to explain to his singing son how the castle was built on the swamp?

    FATHER: Listen, lad. I built this kingdom up from nothing. When I started here, all there was was swamp. Other kings said I was daft to build a castle on a swamp, but I built it all the same, just to show ’em. It sank into the swamp. So, I built a second one. That sank into the swamp. So, I built a third one. That burned down, fell over, then sank into the swamp, but the fourth one… stayed up! And that’s what you’re gonna get, lad: the strongest castle in these islands.

  9. I have had setbacks but I an determined that I will succeed and I work each day knowing I will — I can see in my mind my rewards

  10. I have had many setbacks over the years. However recently I have managed to move forward through them
    How have I done this? By having a mentor. Well several actually. Someone to bounce ideas off, get support, get prodded from and finally celebrate the successes along the way.
    .-= Gee´s last blog ..Search Engine Optimization Tips For Baby Boomers =-.

    • Radek Simcik says:

      I heard that the best mentor is the one that made lots of mistakes. So we do not have to do them again…

    • Hi Gee,
      Do you suggest that we have more than one mentor? if yes how many

      • Hi Rita,
        I don’t think there is a fixed number of mentors, but depending on the areas you are active in you will have different mentors. They also might change over time. As everybody is different the number and type of mentors will be different for each of us as well. But I know that you have definitely one good one alrady 🙂
        .-= Renee´s last blog ..The Best Way To Get Motivated =-.

    • It’s fair to say that if we had no setbacks we would achieve success relatively easily but if the foundations start to shake or even crumble where are the skills necessary to stop a total collapse? Without setbacks we wouldn’t learn the skill of persistence to try until …

      “A setback is a setup for a comeback.” Willie Jolley

  11. Danny Younes says:

    Persistence is the key. No matter what gets in your way and tries to stop you from achieving what you have set out to achieve, if you have a burning desire for the thing that you want, persistence will help you get there.

    I was reading recently that God uses our tough times to stretch us more than in the peak times of our life. In these tough times we have to seek more of Him to gain more wisdom and understanding, and in the end we grow because of it and although it’s painful at the time, we are blessed by it.


  12. I believe that quitting is not an option. Sometimes we have set backs that make us stop to really think about what path our life is taking. Those times makes us stronger, and more determined to keep on the track of following our passion – dreams.

    If there was no one to be determined to keep on going, then imagine what the world would look like today?

    Riches are within all of us. Persistance is the key, a plan and a dream. Believe, Faith, Passion and staying power will achieve your end results. Keep on shinning. 🙂
    .-= Lisa Wood´s last blog ..Searching For Gratitude Rocks =-.

    • Radek Simcik says:

      I believe that quitting could be very wise option sometimes… We have to put all our decisions into the Big Picture.

    • Hi Lisa
      Sometimes to Quit or put on hold is a choice some have no control over, if someone just dosn’t have the money to keep going then what is their Choice? I know someone in that position at the moment through no fault of their own

  13. I am learning new and challenging info and methods by being part of YOTA and the forum, and by attending or watching the recordings of all webinars. Sometimes it is very tempting to turn on the TV and blob out because I feel a bit weary, but this is where my persistence kicks in and I end up working at my slower but persistent pace until the WEE SMALL HOURS.

    Following is a quotation from USA president Calvin Coolidge. I once ran a phone sales team and had this printed and displayed on each person’s booth.

    Nothing in the world can take the place of Persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent. The slogan ‘Press On’ has solved and always will solve the problems of the human race.
    .-= Harry Lynn´s last blog ..How Proud Can One Be ? =-.

  14. Hi Sean,
    Well, persistence does make sense because it’s impossible to win if you give up before the job is finished.
    Having a plan will help to see a project through. If I am not careful I can have several unfinished projects at hand and not finish any of them. I will have to work on this. I possibly need to work on only one project at a time and see it through until it’s finished. This practice could improve my learning in the YOTA forum as well. I’m sure it will.


    • Having your end goal fuels the burning desire and having a plan is critical to achieve it. Only with action is a dream realised.

      Getting sidetracked is so easy to do. Been there, done that, may do it again. But the key is managing those distractions.

      It’s not just in business but in all aspects of our lives. That’s where there plan comes into play and helps us persist to finish the task at hand.

      Hmmm … still some practicing to be done!

  15. (It’s true. Most people just quit in the face of what seems like hopeless temporary defeat) this used to be me but I’m proud to say that I’m getting better and better every day.
    .-= Richard Colum´s last blog ..Tips for First Time Home Buyers =-.

  16. According to Napoleon Hill’s philosophy positive thought is the essence of success , I learned first hand that it’s not possible to hold two consecutive thoughts, after the birth of our fourth child a daughter in 93 my wife started alternating within minutes from laughter to tears , she was extremely agitated that the nurse hadn’t taken her for a shower although it had only been a couple of minutes she insisted she’d been left for at least an hour, her perception of time had altered dramatically the medical staff hadn’t noticed, me being in the firring line .Some months later after I tired of wearing the furniture our GP informed us it was a chemical imbalance and ant-depressants would stabilize them which was the case within hours , but it did demonstrate that what ever thoughts we hold will have a direct effect on our lives.
    .-= tony shirren´s last blog ..Wealth Creation =-.

  17. I think persistence comes down to how much you want something. How important your dreams are. Whether your “WHY” for getting it is big enough.
    .-= Lina Nguyen´s last blog ..Richard Branson Business School: A day visit =-.

  18. What I feel sometimes is, I am not getting anywhere, When will the money start coming, All I seem to do is payout then I read something that makes sense to me and shows me I just have to keep persisting and the riches will come.

  19. it is good to read that I’m not the only one that has faced what you have been talking about. What I’m content with in my self is that I have kept pushing at the barriers. One day which is not too far success will be knocking on my door.

  20. I was a late starter to this competition by a week due to life interfering with my efforts, and I thought, “what’s the use, they’ve all had a big head start “. Then my persistence kicked in and my next thought was ” I reckon I could just participate a bit so I’m kind of involved “. Next thought was ” wonder if I can get to the top 20 “, and thought about it a lot.

    So I went onto auto pilot, head down and bum up, and commented and commented for a day or two, and CRIKEY ! [ Thanks Steve } I was on the bottom of the top 20 on Monday at 10.00 am. The nearest person was 9 comments ahead of me, so at 10.00 a.m. I set the goal to be above that score by midnight.

    Persistence pays off ! Again I went onto auto pilot and typed until my rear end and my fingers complained. Oh the pain ! By midnight I was 3 positions higher, and the pain was worse, but, I FELT GREAT !!!!!!!!!!!

    There you go – a powerful combination of goal setting and persistence. It really worked well for me. I may have to learn to type properly – could be dangerous if I do as I’m about 10 – 15 WPM at present.
    .-= Harry Lynn´s last blog ..How Proud Can One Be ? =-.

  21. Once I had occasion to change work scenes very drastically, and to get to my new job on my first day, I drove past a local business which had one of those thoughts-of-the-week signage. I had chosen this work under great duress (I thought at the time) and was unsure of my path.
    The sign said “Happiness is enjoying the scenery on the detour”.
    All of the skills, tenacity and talents and lots of other qualities I focussed on and was confonted with at that time, honed the very things I needed when my son hit a truck.
    .-= Jo Carey-Bradshaw´s last blog ..Empowering Mindset – Mindfulness =-.

  22. Persistence is context related. Some people persist in doing the wrong thing. Some people persist in doing things that are never going to work. Persistence by itself is not going to get you the riches you want. But without it the task is nigh on impossible. Some people are hard wired for persistence, they need clear guidance on how to use that fabulous gift to grow rich.
    .-= Wal Heinrich´s last blog ..Think And Grow Rich Mindset Mastery =-.

  23. Hi Wal,
    That is wise advice. It’s always good to have a balance with everything we do and life will generally flow so much easier.

    Having said that I’m sitting here typing and I don’t even know if the world cup is being played, or if it’s been won…or what. I may need a little more balance in my life and I may need to keep more up to date on whats going on around me. I am enjoying this though.
    .-= Jill Brown´s last blog ..Common Law Marriage – What is Common Law Marriage? =-.

  24. Sean, too many people regard a temporary defeat as a total defeat. To keep on trying by considering different options or thinking of other ways to get over it is true persistance.
    .-= Tania Shipman´s last blog ..Internet Marketing Competition Webinar =-.

  25. Sean,

    Thanks. So true. Persistence is definitely the key to success. We just have to put away this guilt of being defeated!

    .-= Rose Kawe´s last blog ..For A Few Dollars More =-.

  26. Hey Sean,

    I would vary my response, slightly. I wouldn’t say persistence is THE key, I would say that it is ONE of the keys, to success. It’s like saying the steering wheel is the key to driving a car, or the engine is the key to driving a car, or (and you know this is coming, don’t you!) the key is the key to driving a car.

    Mind you, I’m not successful or wealthy…..yet, so it’s all just theorizing and…….

    Just a thought!


    .-= Pete´s last blog ..peteboyr: @bullhunter Thanks, Sean. Just reviewing the webinar, and will get to your blogs after that. Big night ahead, pizza on the way! =-.

  27. Elizabeth says:

    As I commented in the “book” I wrote a couple of mindset blogs back, I had to quit my business 12 years ago. I didn’t entirely quit, though. I kept making jewelry and started doing the craft fairs and shows again on the weekends. So, during the summer and the holidays, I was still in business. I also sold some jewelry on consignment in other people’s shops. So, I was still following my dream, just at a much slower pace.

  28. Elly Wilson says:

    Hi Sean

    We all know what persistence looks like.We see it in the person who wins the marathon, the doctor who separates siamese twins, the person who had cancer and overcame it, the person who discovers cures for disease, the fireman who saves a family from a burning building, a gouge in a rock where water has constantly been dripping, reforestation after backburning.

    Napoleon Hill calls it definiteness of purpose. It is not only in humans, it is seen in nature everywhere, this mysterious force that when embodied, knows no boundaries. It is here now ready to be tapped into. I say, why go through life ignoring this one force that can cause the most glorious changes to be made. We are limited only by our negative thoughts. When we change our thoughts to positive and focus on our goal we will succeed.

  29. I stumbled across a series of three books called Storms of Perfection by Andy Andrews.

    Each book is a compilation of letters that successful people have written about a time in their journey to success that tested them, how they worked through and the persistence to go beyond that hurdle.

    When the road blocks seem impassable it is quite good to just pick up and read regain faith and strength to continue on.


  1. […] it, go ahead and do it! Put your dream across, and never mind what “they” say if you meet with temporary defeat, because “they” may not know that every failure brings with it the seed of an equivalent […]

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