Melbourne Cup Winner

Melbourne CupAnd the Melbourne Cup Winner is… Shocking!

It looks like the horse that Kevin Rudd backed won the Melbourne Cup at Flemington today. Congratulations!

Seriously, when I wrote this article I had absolutely no idea who would win (The article is now updated and includes the winner). I am an internet marketer and this is an experiment for my coaching students to see how many people will visit this blog by typing in Melbourne Cup Winner into Google immediately after the big race. So really this is simply to prove to my students in The Internet Marketing Forum what they can achieve in a very short time.

So don’t take this too seriously. Here we go. I have no idea about horses, races or betting. Wish me luck 😉

The Race That Stops A Nation

The Melbourne Cup is also known as The Race That Stops A Nation. The race is for three-year-olds (and over) and is held over a distance of 3,200 metres. It is known as the most prestigious Two Mile Handicap in the world. Expect the nation of Australia to stand still at 4 pm on the first Tuesday in November by the race held on the Flemington Racecourse in Melbourne.

Man, I’m running out of knowledge about horses… A top spot on Google would be nice by now. Enough chat, back to the topic 😀

The Melbourne Cup Winners

Melbourne Cup WinnerThe Melbourne Cup Winner will be announced here just after the race. Meanwhile, here is a list of the past 8 Melbourne Cup Winners and if the list bores you, there is a picture of a filly on the right:

  • 2000 Brew
  • 2001 Ethereal
  • 2002 Media Puzzle
  • 2003 – 2005 Makybe Diva
  • 2006 Delta Blues
  • 2007 Efficient
  • 2008 Viewed
  • 2009 Shocking!

Will Bart Cummings Get A Clean Sweep?

81 year old, Bart Cummings has already captured the Caulfield Cup and the Cox Plate this year. If he wins on the first Tuesday of November, he will have a cool trifecta in 2009 and also his 13th Melbourne Cup. On that basis, I wish Bart Cummings the best of luck!

For those of you that don’t like horses (like me – LOL), here’s a plug for my free book about Internet Marketing. Yes, it’s cheeky, I know… but I have a big heart (like Phar Lap)

I hope you had a win…

Happy day at the races

Sean Rasmussen
Success Communicator
Aussie Internet Marketer © 2004 – 2009

About Sean Rasmussen

Sean Rasmussen is a passionate blogger and has been a full time internet marketer since 2005. When he's not with his family, or dog Buddy, Sean is usually blogging or doing something related to the internet.


  1. Great Filly, nice horse too – good luck

  2. G’day Sean,
    Like you I know Zip about racing, or possibly less. I was great mates with a vet years ago, and after his stories of abuse to these lovely animals, I took the decision to NEVER be involved with racing or even watch the race. Very determined I am and it’s been nearly 30 years.
    Thanks for the opportunity to participate, but even though I love what you teach and do, I will not be part of this……..hell, there’s so much more on the forum. Thanks a Million

    • Hi Harry
      I’m sure there is plenty of abuse going on with those poor horses. Surely there are many that love their horses too (only platonically, I hope). Anyway, that won’t stop the race at Flemmington next week. The Melbourne Cup will produce yet another winner in 2009.

  3. Hi Sean ,
    Sorry my friend , I do not gamble and I would take a guess for you except you have failed to put a list of horses here . I do not watch television or read news papers either as they all are far to negative for me .

    I get my information from the internet long before , the news media . Twitter is now so far ahead it probably already knows the winner, I am watching with interest though.

    Allen Sentance
    .-= Allen Sentance Fisherman´s last blog ..Bush Walking Around Adelaide River Village =-.

  4. Your right about the foals, but she will need a good stallion.

  5. Like most Australians I have a bet on the Melbourne Cup each year. I don’t follow the races and if I didn’t work next door to a TAB I wouldn’t even place a bet though. That said, just choosing names I like, I’ve picked one of the top 3 usually for the last 5 yrs.

    13 is a lucky number for me, looks like I’ll have to take a punt on Bart’s horse.

    Looking forward to the lesson about the Melbourne Cup Winner and will see you on the Year of the Affiliate forum.
    .-= Tania Shipman´s last blog ..Hot Water =-.

  6. That time of the year again, Strawberries, Champagne and Melbourne Cup Winner!!!
    And the Melbourne Cup Winner is…………………………………………..
    .-= Sandra Sentance´s last blog .. =-.

  7. great idea…I work in marketing and it’s a very effective idea… worked on me even before the race thought you might have tips

  8. Hi Sean,

    I, like you, am not that big on the Melbourne Cup. However I do like to have a pretend punt at home. This year I asked Master 2 what his favorite number was and he answered “B”….lol So I guess I will just keep my ear to the ground to see if you have any Melbourne Cup Winners tips tonight, otherwise I will go with “B”.

    Looking forward to the webinar and hearing that the Melbourne Cup Winner is………

  9. Roman Emperer

  10. Hi Sean,
    Unfortunately I can’t shed any light on the winner of the Melbourne Cup either.
    I know nothing about horses and never bet on the big race.
    Will be waiting and watching to see what happens here tho.
    Keep Smilin

  11. Excellent, Sean! (AGAYN!)

  12. We’ll be waiting with baited breath to hear about the winner of the Melbourne Cup. I’ll be watching the race that stops a nation – after all, I’m getting a day off for it! We’ll see if Bard Cummings can take another one away.

  13. Hi Sean

    I’ve managed to pick the Melbourne Cup winner three out the last four years, with no knowledge whatsoever. Will be interesting to see if Bart can do it again…


  14. The weather forecast for tomorrow’s Melbourne Cup is for 20°, windy and shower or two. My prediction is that fashion will not be a winner this year.

    I wonder how many hats will get blown onto the track?
    .-= Tom´s last blog ..First Article – YOTA Article Challenge =-.

  15. The Melbourne Cup is Cummings real soon. Only a few hours to go. Can you sleep tonight and dream about the winner?

    The Bets are on


  16. the real Melbournecup winner should be Bart Cummings. Read about his passion in Sydney Morning Herald last weekend.

  17. Hi Sean,
    I’m normally pretty lucky picking The Melbourne Cup winner in sweeps at work. I would love to see Bart Cummings win The Melbourne Cup for the 13th time with Viewed but I think it’s a big ask. I’m going to put my money on Shocking.
    .-= Jazz Salinger´s last blog ..Musical_Life =-.

  18. Hi Sean,

    I’m not much help, don’t gamble but if I knew who the Melbourne Cup Winner was going to be I would likely place a pretty big bet. Nothing like a “sure thing” as they say.

    I do like Tania’s suggestion, I think Bart Cummings might be on a roll this season.

    I guess we will wait and see!
    .-= Bev Langford´s last blog ..How do I become a successful affiliate through internet marketing? ~ Part 3 =-.

  19. The only advice I can give you on picking a Melbourne Cup Winner is as Bart Cummings would say “Have a little each way”.
    .-= Cade Arnel´s last blog ..Preparing your Vehicle for Corrugated Roads =-.

  20. glenis smythe says:

    can hardly wait to see the winner cross the line….#MelbourneCup is certainly a day to enjoy yourself and hopefully win some money!!

  21. Jill Brown says:

    Hi Sean,

    I’ll have a bet on the Melbourne Cup and hopefully with a bit of luck I’ll pick the winner.
    If not I will still love to watch the race that stops a nation once again this year.

    Good luck everyone I hope you win.

    Regards, Jill Brown

  22. If I had to pick a Melbourne Cup Winner ahead of time… without knowing any of the names of the horses… not knowing anything about horse racing or what a winner of the Melbourne Cup actually gets for winning the Melbourne Cup… (does the winning horse point & laugh at all the other horses making a “L” shape with their hoofs on their foreheads to be losers??)

    I would have to say the Melbourne Cup Winner is… 81 year old Bart Cummings – he’s an old horse… didn’t know they still let them race at that age!

    If I picked the Melbourne Cup Winner… all I can say is that I have a talent!
    .-= Samantha Banfield´s last blog ..Gable Technologies: Being witty… at work. Episode 1 =-.

  23. I reckon the Melbourne Cup Winner will be 1 of Bart Cummins horses!
    .-= Kimley Franks´s last blog ..Crystals =-.

  24. Hi Sean,

    wouldn’t it be great to know the Melbourne Cup Winner just this little bit earlier 😉 Just came back from the local Calcutta at the pub, there were some favorites, but even they don’t know who th winner of the Melbourne Cup will be this year 🙂

    I am sure there will be a winner – and I hope it’s us ….

    .-= Renee´s last blog ..4 dimensions of wellness – Part Four: from the OUTSIDE IN =-.

  25. Hi Sean, I have no idea who the Melbourne cup winner will be, I haven’t even had time to look and I could write everything I know about horse racing on a postage stamp….hmmm I wonder if I could expand that to an article… I’ve always liked the number 13 so I’ll put my dollar on that one.


  26. Of the 24 horses here are the best at good odds:

    Cest le Guirre
    Crime Scene
    Harris Tweed

    Have a dollar eachway and you’ll be way in front!

  27. Good luck to everyone who is having a punt on Tuesday!

    Great work here Sean – good to see the teachings in “real” life 😉
    .-= Cemil´s last blog ..Bondi To Bronte Coastal Walk =-.

  28. Sadly, my horse from last year: “Still Running”, is still running!

  29. Good horseplay Sean – maybe the winner will get a pizza at Melbourne Pizza takeaway

  30. Most of the Melbourne Cup Winners of the past decade have been horses that I had never heard of before. Will Bart Cummings beat those overseas billionaire owned horses this year? By 04.15 GMT, 3.15pm Melbourne time, we should know the answer to the question, “Who won the Melbourne Cup?”.

  31. Kevin Rudd using our tax payers money to gamble on the Melbourne Cup Winner is just SHOCKING.!!! Now the Melbourne Cup is over and the winner has been decided, I suppose we should all get back to work .

    Allen Sentance
    .-= Allen Sentance Fisherman´s last blog ..Bush Walking Around Adelaide River Village =-.

  32. Nice article Sean, and amazed by the ranking considering you’re not a horse man
    covenantguy. My last published blog: Click to go there
    .-= Covenantguy´s last blog ..What is Search engine optimisation? =-.

  33. Well you did it Sean page 1 on Google What a race with Shocking Melbourne Cup Winner

  34. Hi Sean,
    Nice going … what a terrific idea … and a fabulous opportunity to get traffic to your blog. I don’t know anything about horses either but you’re the winner here anyway.
    .-= Danette´s last blog ..How to Deliver Effective Marketing Writing =-.

  35. Way to go Sean, what a great example you set us all. I actually did back Shocking for a win or a place so I’m over the moon, first part of my attracting wealth to us. Also had a trifecta with Alcopop, Daffodil, and Roman thingy, Glad I put my other bet on Shocking just because I had heard people on TV recommending all these horses.
    Maureen Dodd. Travelling retiree.

  36. glenis smythe says:

    Had a “shocking” day today at the #MelbourneCup….could hardly wait to get home.

  37. Olivia Antonic says:

    Hi Sean,

    You never cease to amaze me…and now with your ‘extensive ‘ knowledge (LOL ) of the Melbourne Cup.
    But I guess that’s why I am with you and not Bart Cummings. It’s much safer and saner to try and get a ‘front seat’ with Google.
    Good luck to people that had some fun and the ladies that enjoyed dressing up and looking fabulous.

    Olivia 🙂

  38. Very Clever Sean, I loved it

  39. Way to go Sean – what you’ve done here is like “Reality Internet” and we get to be the interactive audience commenting away. Great to see your SEO techniques in play and having a fun time in the same breath.

    Cheers mate!
    .-= Kieran´s last blog ..Kmackaz: The Top Internet Memes of 2009 =-.

  40. Jill Brown says:

    Hi Sean,

    “Shocking” results. …. missed out on the Melbourne Cup Winner.
    Prime Minister Kevin Rudd backed the winner though …..Shocking state of affairs !! lol
    Good luck to him….. will have to watch his tips in the future.


  41. For the latest in sports news, just visit Sean’s website – who needs TV and radio!

  42. Leo Bookham says:

    Nice work Sean, you are on a winner when you talk about #MelbourneCup Winners this time of the year.

  43. Hi Sean,

    great idea for a life experiment – and it definitely worked 🙂
    Tks for showing us that it really works

    .-= Renee´s last blog ..4 dimensions of wellness – Part Four: from the OUTSIDE IN =-.

  44. Hi Sean

    Oh fantastic, great tip thanks. That’s what is great about SM, you can easily try and test almost anything.

    You are always ahead of the ‘pack’ – must be the South Australian in you, even though you migrated!!lol

  45. Seems Jazz struck gold if he did what he said he would do and put his money on ‘shocking’Congratulations Jazz.

  46. Hi, Sean,

    Just a small typo in your blog: “Don’t take this to seriously”–“to’ is supposed to be ‘too’.

    Sorry, I am not even a native English speaker but so many natives use ‘to’ and ‘too’ in a way very confusing to me.

    As for the SEO side, well, your site has a long history already. Even Newton modestly said that he was only standing on the shoulders of giants, I guess I can say your new blog is based on all your past high ranking articles otherwise, nothing is that easy for newbies.

    Sorry, my comment doesn’t sound that positive but I know nothing about horse racing and betting either and I haven’t seen any light on the path of my IM journey yet. It is of a different flavour from other comments I hope.

    A quick question: When most of our (potential ) readers of blogs are from Australia, isn’t that a bit pointless having only US affiliate products?

    Still, I will toast for all the winners.

    .-= Tess´s last blog ..Tai Chi breathing helps you have peace of mind =-.

    • Hi Tess
      I’ll answer your questions in order.
      1. Just pronounce “to” and “too” the same way and it will all make sense. We Aussies don’t take ourselves too seriously, nor our spelling.
      2. It is correct that my blog post ranks high due to the history of it and I make that point quite clear to my clients. Thanks for suggesting that my site is a giant! A huge compliment indeed.
      3. When did you have fast results in life, Tess? We live in an instant gratification society, but nothing delivers in a matter of weeks. Success is for the patient. This article was an example to show my coaching clients in the forum that these results are possible. They got that information in a webinar in the forum on Monday night.
      4. I’m not sure what you mean about the affiliate products. Are you selling only American products? I suggest you sell products that appeal to the demographic of the traffic on your website.
      I hope this helps 🙂
      Regards – Sean

  47. Hi Sean–yes I backed the winner,had “Shocking” picked a week ago.Been reading your emails you send and it all looks very promising–now if I can just take that next step!I work away 2 weeks at a time and don’t have internet access or phone until my break{a week off}–see what happens next break,hey?Good luck to everyone.

  48. Jason Oliver says:

    Sean, what a great article. I met you very briefly back in May at the Geekversity weekend seminar and in that brief chat and after spending two days in the same room I came away with a feeling of what a genuinely nice guy you are. You even gave us all a copy of the original YOTA! Well, mine fell off the computer but I’ve spent the last several months bringing my skills up will thank you so much for the leaked version! I’m actually tempted to email it to my friends. I’ll be starting in the next few weeks so I’m looking forward to being able to get the full version. And seriously Sean, why don’t you give writing some serious thought as a second or third career. You’ve honestly got the ability for it!

  49. Hi Sean, I wondered why the office was so quiet for such a long lunch………. I don’t follow the nags. (Actually I got a clear run to watch a DVD by Brett McFall.) All the best, Hugh

  50. With 2k visitors, did the site end up #1 momentarily?
    .-= Wayne´s last blog ..Information Station =-.

  51. Hey Sean…must admit I can’t get excited about a horse race…even the one that stops the Nation.
    Nice work getting listed…just shows one does not need to be “passionate’ about the content of one’s blog.
    .-= Bryan McHeyzer´s last blog ..How To Get Motivated to Exercise =-.

  52. Bravo! Sean that was very, very clever and very, very smart. That has just opened up a huge new way of using ‘future’ keywords to capture a market. Obviously you would have to do some research into your target market and what they are into and what is coming up…but still I think it was a great demonstration of how easy it is to get on page 1 with a little bit of ‘thought’.
    I use this very same strategy with video marketing and product launches. Get on page 1 of Youtube as well as Google…sometimes for a couple of days sometimes for 3 weeks but guess who gets the most views and clicks on her affiliate link for the product launches …another great strategy.
    Thanks for sharing and well done.
    PS. I live in Australia and I did not pick the winner…better luck next year.
    Have a fantastic day.
    Pam Brossman

  53. Hi Sean,

    Me too, I’m not a follower of horseracing and am not excited at all about the Race that stops a nation. Good article though. Am still trying to follow what it likes to be an affiliate.

  54. Hey Sean,
    I was going to suggest you read one of my more quirky
    articles on my blog, HOW TO BE YOUR OWN PSYCHIC,

    but I see you do not need the psychic help as your predictive
    powers are already well developed.

    Thank you,
    Jim Cassa.

    PS: When are you coming to Melbourne for your next seminar
    and workshop? The last one was cutting edge.

  55. Bravo! Sean that was very, very clever and very, very smart. I use this very same strategy with video marketing and product launches. Get on page 1 of You tube as well as Google…sometimes for a couple of days sometimes for 3 weeks but guess who gets the most views and clicks on her affiliate link for the product launches …another great strategy.
    Thanks for sharing and well done. PS. I live in Australia and I did not pick the winner…better luck next year.
    Have a fantastic day.

  56. I would be curious to know how many long tail keywords your blog ranks for – very clever strategy indeed. Although I am not surprised, I have seen your pages outrank some pretty stiff competition in no time before.
    .-= Lisa´s last blog ..Sign Language for Babies =-.

  57. This makes a great party trick. Well done Sean, very clever. I know this blog post has inspired many of your students.
    .-= Lina Nguyen´s last blog ..How to make comments online and build your online persona =-.

  58. I love horses but can’t say I am too interested in betting on the day…actually because I live in QLD I don’t even really pay much attention to when the day comes around!!!
    I thought it was really cheeky of you to put your link at the bottom, but guess what? It made me smile, so as a person looking at your blog I would of clicked on the link out of curiosity.
    Good post – love the double meaning of “Check out the filly on the right”
    A real hoot!!
    .-= Lisa Wood´s last blog ..Its Meant To Be =-.

  59. Jazz Salinger says:

    Hi Sean,

    I loved the video you made of you actually writing this post in real time. It was awesome to watch and I learned a lot. (I’m always learning heaps from you.)

    I think I’ll be forever your student. 🙂

  60. Hi Sean, this post and the video you did in relation to it on the forum were real eye openers. Thanks for that 🙂
    .-= Renee´s last blog ..Motivational Music =-.

  61. This event was my first experience of your power and skill. I’m still impressed. I told the universe I wanted the best…. and here you are.
    .-= Jo Carey-Bradshaw´s last blog ..Empowering Mindset – Mindfulness =-.

  62. I was wondering why I hadn’t commented on this post – and remembered. I didn’t have broadband then. Would have been great to get in amongst it!
    .-= Jo Carey-Bradshaw´s last blog ..Empowering Mindset – Mindfulness =-.

  63. I love horses although I don’t follow races such as these. They are a beautiful creature that we have been blessed with and I love the name Media Puzzle lol
    .-= Sarah Butland´s last blog ..You Are the Reason I Know It Will Happen =-.

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